Cork streetwear retailer Primetime announces closure after 34 years 

Longstanding Cork clothing retailer Primetime has announced the end of an era with the landmark streetwear and skate store to close its doors at the end of the month.

The business, which opened on Washington Street in 1992, said it was calling it a day with a "heavy heart," adding that it will shut permanently on February 28. 

Posting on social media, owners Niall Hassett and Louisa Heckett said: "With a heavy and full heart, it's time for Primetime to call it a day."

"We feel so lucky to be an integral part of our city's culture and story for the last 34 years, but unfortunately, nothing lasts forever. What a buzz was had."

Established more than three decades ago, Primetime started as an alternative clothing store but quickly became more than just a retailer. The store went on to sponsor local graffiti artists and skateboarders, some of whom have gone on to work with the world's largest skate brands. Before long, Primetime found itself at the centre of the burgeoning alternative movement.

The business was also heavily involved in the Cork music scene, showcasing and promoting new and up-and-coming musicians, as well as hosting intimate gigs and DJ sets in its Washington Street store.

Both Mr Hasset and Ms Heckett thanked their more than 300 staff that worked for the business over its 34-year history, who remained "wonderful, amazing and loyal to the end."

The owners also thanked the store's landlord and landlady, adding that without them, the store would be "long long gone."

"Pure Cork the two of you and a part of our family. Thank you from the bottom of our hearts for supporting us over the years and right to the very end.

The store also thanked their many customers throughout the years, adding: "Without you, it would have not been possible. Through the shop floor, so many friendships have formed that will last forever."

"You have given us so many memories and friendships that we hope will last forever. What a ride.. Slán, Niall and Louisa."