A POSTCARD campaign will be launched in Cork next week in a bid to encourage more women to have a smear test.
There will be postcards handed out, for women to take home and give to others, encouraging them to have a smear test.
Raise awareness among women aged 25 to 60 about the importance of regular cervical screening in preventing cervical cancer.
Increase uptake of the CervicalCheck programme by encouraging eligible women to check when their next smear is due or, for non-attenders, to register for their first test.
Increase awareness of the Pearl of Wisdom pin, the international emblem of cervical cancer prevention.
Focus on low uptake counties with Screening Promotion to promote increase uptake of Cervical Screening.
The distribution of 30,000 Pearl of Wisdom packs to partners across Ireland and a national media campaign, fronted by broadcaster and campaign ambassador Maura Derrane.